Top 10 Wayfinder Alternatives & Competitors

Wayfinder is a creative agency specializing in user experience and digital product design. Founded in 2004, it focuses on crafting user-centric solutions through thorough research, planning, and development. With a team of 10 to 49 employees, they provide services that cater to various digital needs.

Below are 10 agencies, including Plank, Báchoo, White Canvas, Moove Agency, workshore.io, Canvas, SCR design, Wpisset WordPress Agency, BeHappy, OSOM Agency:

Top 10 Alternatives to Wayfinder by 7BE

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  • Plank

    A creative agency for meaningful digital projects.

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    Pros:

    Highly regarded quality and client satisfaction
    Longer operational history since 1998
    Works with larger projects similar to Wayfinder

    Cons:

    Higher minimum project size than Wayfinder
    Same hourly rate range as Wayfinder
    Limited to Canadian market insights

    $150 - $199

    10 - 49

    Founded in 1998

    $50,000+

    Montréal

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design

  • Báchoo

    Web and Mobile Solutions

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    Pros:

    Competitive pricing and variety of solutions
    Strong design and development understanding
    Well-reviewed by clients for usability

    Cons:

    Still newer agency with less track record
    Limited project size compared to Wayfinder
    May not deliver unique offerings

    $50 - $99

    10 - 49

    Founded in 2015

    $10,000+

    El Segundo

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design

  • White Canvas

    We create amazing WordPress solutions

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    Pros:

    Very low minimum project size available
    Flexible pricing compared to Wayfinder's model
    Simple and effective WordPress solutions

    Cons:

    Smaller team may lack capacity for large projects
    Limited services beyond WordPress
    Less presence in the competitive US market

    $25 - $49

    2 - 9

    Founded in 2015

    $5,000+

    Argentina

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design

  • Moove Agency

    Creative WordPress Agency

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    Pros:

    Creative and agile approach to projects
    Competitive pricing for high-quality output
    Strong feedback from satisfied clients

    Cons:

    Higher minimum project size than some competitors
    Limited to WordPress solutions only
    UK location may lead to higher costs

    $100 - $149

    10 - 49

    Founded in 2010

    $1,000+

    London

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design

  • workshore.io

    Go-to offshore tech partner for all things digital

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    Pros:

    Incredibly low project minimum compared to Wayfinder
    Offers diverse array of services
    Rapid growth showed adaptability in the market

    Cons:

    Lower quality perception due to pricing
    A younger firm with less experience
    Geographic differences may influence time zone issues

    $25 - $49

    10 - 49

    Founded in 2018

    $1,000+

    Mumbai

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design

  • Canvas

    Digital Design & Development Agency

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    Pros:

    Focus on both design and development together
    Offers high-level strategic insights
    Fulfills large project needs effectively

    Cons:

    No disclosed hourly rates can mean hidden costs
    Similar minimum project size to Wayfinder
    Still relatively new in the industry

    Undisclosed

    10 - 49

    Founded in 2012

    $50,000+

    Salt Lake City

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design

  • SCR design

    Unique experience web design solutions

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    Pros:

    Well-rated for unique design solutions
    Competitive hourly rates compared to Wayfinder
    Small team allows for personalized service

    Cons:

    Small capacity for large projects
    Limited scope of services offered
    Higher minimum project cost than some competitors

    $100 - $149

    2 - 9

    Founded in 2000

    $25,000+

    Slovakia

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design

  • Wpisset WordPress Agency

    We build WP that connects you with your customers.

    View Portfolio

    Pros:

    Low minimum project cost ideal for startups
    Focus on client relationships is commendable
    Strong emphasis on brand empowerment

    Cons:

    Limited workforce for larger demands
    May lack the depth of services offered by Wayfinder
    Operating from a less competitive region

    $50 - $99

    2 - 9

    Founded in 2015

    $1,000+

    Tallinn

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design

  • BeHappy

    Creating experiences people love

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    Pros:

    Lower minimum project cost than Wayfinder
    More affordable hourly rates available
    Located in a culturally rich environment

    Cons:

    Limited to local Spanish market
    Smaller scale agency may limit capacity
    Newer firm without extensive experience

    $50 - $99

    10 - 49

    Founded in 2012

    $5,000+

    Madrid

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design

  • OSOM Agency

    UI/UX Development

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    Pros:

    Very low hourly rates compared to Wayfinder
    Flexible pricing for smaller projects
    Strong focus on UI/UX specifics

    Cons:

    Potential lack of experience for larger clients
    Ukraine's geopolitical situation may raise concerns
    Lower-end budget may lead to lower quality

    $25 - $49

    10 - 49

    Founded in 2012

    $5,000+

    Kyiv

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    25%25% Web Design


Comparisons

Cost of services

  • Wayfinder has a minimum project size of $25,000, which is lower than Plank ($50,000+).

  • Báchôo offers lower hourly rates ($50 - $99) compared to Wayfinder's ($150 - $199).

  • White Canvas has the most competitive pricing with a minimum project size of $5,000, significantly less than Wayfinder.

Geography

  • Wayfinder operates in the United States, making it suitable for local clients who prefer domestic agencies.

  • Báchôo, also based in the U.S., matches Wayfinder's geography and project size constraints.

  • Plank's Canadian location may offer similar cultural alignment for North American clients, while Wayfinder remains strictly U.S.-focused.

Technologies

  • Wayfinder focuses on user experience design, a strong point compared to White Canvas, which specializes in WordPress solutions.

  • Moove Agency provides comprehensive WordPress services but lacks the UX focus that Wayfinder offers.

  • Canvas focuses on digital design but may not have the same depth in UX strategies as Wayfinder.


Recommendations

  • Launching on a limited budget

    For cost-effective solutions, consider White Canvas or BeHappy—they have lower minimum project sizes and competitive rates.
  • Collaborating with U.S.-based agencies

    Wayfinder and Báchôo are ideal for projects requiring U.S.-based expertise and can ensure aligned processes and communication.
  • Looking for long-term digital partnership

    Canvas or Moove Agency, with solid reputations and comprehensive services, are well-suited for sustained partnerships.
  • Requiring niche B2B industry expertise

    Plank provides high-quality outcomes for specialized projects, making them suitable for businesses needing B2B focus.
  • Solving business problems with custom solutions

    Wayfinder excels at tailored UX solutions, making them a top choice for addressing specific business challenges.

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