Alternatives & competitors

Top 10 Friends of The Web alternatives

Snapshot

Friends of The Web at a glance

Here's what Friends of The Web has listed on this profile:

Hourly rate
$200 - $299
Minimum project size
$10,000+
Company size
2 - 9 employees
Founded
2011

Listed locations:

  • HQ: Baltimore, United States

Primary service focus ("Focus"):

  • 55%
    UX/UI Design
  • 25%
    Web Design
  • 20%
    eCommerce Development

Direction focus

  • 90%Web Development
  • 10%Mobile Development

eCommerce systems focus

  • 90%Other eCommerce Systems
  • 10%Shopify

Platforms

  • 95%Heroku
  • 5%Other
Side by side

Quick comparison

All numbers below are taken from the alternatives page cards (rate, min project, size, founded, location/presence, focus).

Friends of The Web
Infinite Red, Inc.
SmartMage
Alian Software Inc.
TaglineWeb and mobile design and development servicesDesigning, Building & Shipping Apps for 10+ YearsMagento eCommerce experts & problem solversFuture For Your Business
Foundation year2011200520132011
Min. project size$10,000+$50,000+$25,000+$1,000+
Hourly rate$200 - $299$150 - $199$50 - $99$25 - $49
Employees2 - 910 - 4910 - 4950 - 249
HeadquartersBaltimore, United StatesVancouver, United StatesOpole, PolandIndia
Services
55%

55%UX/UI Design

77%

77%UX/UI Design

70%

70%eCommerce

60%

60%Web Design

Industries
50%

50%eCommerce

—
100%

100%eCommerce

50%

50%eCommerce

Client sizes
80%

80%Small Business (<$10M)

50%

50%Small Business (<$10M)

80%

80%Midmarket ($10M - $1B)

40%

40%Midmarket ($10M - $1B)

Frameworks & CMS
50%

50%React JS

44%

44%Other Frameworks & CMS

33%

33%Other Frameworks & CMS

45%

45%WordPress

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  • #01Infinite Red, Inc.

    Designing, Building & Shipping Apps for 10+ Years

    View Portfolio

    Pros

    • Strong reputation in mobile app development
    • Established expertise in complex products
    • Good client satisfaction ratings

    Cons

    • High project minimums limit startup access
    • Larger team may decrease personalized service
    • Higher hourly rates compared to smaller agencies

    $150 - $199

    10 - 49

    Founded in 2005

    $50,000+

    Vancouver

    Verified

    Focus

    77% UX/UI Design

    77%77% UX/UI Design

    15%15% Web Design

    8%8% eCommerce

  • #02SmartMage

    Magento eCommerce experts & problem solvers

    View Portfolio

    Pros

    • Strong expertise in Magento platform
    • Competitive pricing for mid-sized projects
    • Good reputation for problem-solving

    Cons

    • Higher project minimums compared to smaller agencies
    • May not cater to all industries
    • Potential delays with larger clients

    $50 - $99

    10 - 49

    Founded in 2013

    $25,000+

    Opole

    Verified

    Focus

    70% eCommerce

    70%70% eCommerce

    20%20% UX/UI Design

    10%10% Web Design

  • #03Alian Software Inc.

    Future For Your Business

    View Portfolio

    Pros

    • Very affordable rates for quality work
    • Established agency with many clients
    • Wide range of project capabilities

    Cons

    • Larger team may dilute communication efficiency
    • Lower premium services compared to high-end agencies
    • Longer timelines for project execution

    $25 - $49

    50 - 249

    Founded in 2011

    $1,000+

    India

    Verified

    Focus

    60% Web Design

    60%60% Web Design

    20%20% UX/UI Design

    20%20% eCommerce

  • #04Greygoo

    We Build Exceptional User Experiences

    View Portfolio

    Pros

    • Good reputation for UX design
    • Competitive pricing for mid-range projects
    • Small team allows for personalized service

    Cons

    • May lack resources for very large projects
    • Limited past project visibility
    • Smaller brand presence in the market

    $50 - $99

    2 - 9

    Founded in 2012

    $10,000+

    Naperville

    Verified

    Focus

    70% UX/UI Design

    70%70% UX/UI Design

    20%20% Web Design

    10%10% eCommerce

  • #05NESTOSH, LLC

    Salesforce Commerce Cloud | Magento | Shopify

    View Portfolio

    Pros

    • Specialist in e-commerce solutions
    • Large employee base allows for scalability
    • Reputation of reliable service delivery

    Cons

    • High project minimums can deter small clients
    • Limited focus on non-e-commerce projects
    • Potentially slower communication due to size

    $100 - $149

    50 - 249

    Founded in 2014

    $100,000+

    Lahore

    Verified

    Focus

    90% eCommerce

    90%90% eCommerce

    5%5% UX/UI Design

    5%5% Web Design

  • #06Brimbela

    Web Agency/ Web Design

    View Portfolio

    Pros

    • Very affordable minimum project sizes
    • Flexible pricing can attract diverse clients
    • Strong focus on design quality

    Cons

    • Smaller team may limit project capacities
    • Less known brand in competitive sectors
    • May lack extensive service offerings

    $50 - $99

    2 - 9

    Founded in 2014

    $1,000+

    Portugal

    Verified

    Focus

    50% eCommerce

    50%50% eCommerce

    30%30% UX/UI Design

    20%20% Web Design

  • #07Okay Jak Studio

    A black-owned design & technology studio

    View Portfolio

    Pros

    • Affordable project minimums for startups
    • Inclusive design focus is refreshing
    • Competitive hourly rates for quality work

    Cons

    • Newer company with less reputation
    • Limited portfolio compared to larger agencies
    • Fewer resources for large scale projects

    $100 - $149

    2 - 9

    Founded in 2019

    $5,000+

    Miramar

    Verified

    Focus

    55% UX/UI Design

    55%55% UX/UI Design

    25%25% Web Design

    20%20% eCommerce

  • #08CNIT TECH

    IT firm for your tech projects.

    View Portfolio

    Pros

    • Affordable services compared to direct competitors
    • Good customer service reputation
    • Wide range of IT services offered

    Cons

    • Newer company with less established legacy
    • Limited workforce for large projects
    • Potentially lower specialization in certain areas

    $50 - $99

    2 - 9

    Founded in 2017

    $1,000+

    Miami

    Verified

    Focus

    60% UX/UI Design

    60%60% UX/UI Design

    20%20% Web Design

    20%20% eCommerce

  • #09Purple Voice

    Make your dream come true

    View Portfolio

    Pros

    • Extremely low project minimums for all
    • Very affordable hourly rates
    • Diverse range of services offered

    Cons

    • Geographic distance can cause communication issues
    • Lower quality due to low pricing
    • Limited expertise in high-end projects

    $25 - $49

    2 - 9

    Founded in 2015

    $1,000+

    Bangkok

    Verified

    Focus

    65% UX/UI Design

    65%65% UX/UI Design

    20%20% Web Design

    15%15% eCommerce

  • #10SCC INFOTECH LLP

    Think Smart

    View Portfolio

    Pros

    • Extremely low rates for mobile application development
    • Focus on affordability appeals to startups
    • Geographically diverse talent pool

    Cons

    • Lower quality may accompany low rates
    • Less experience compared to established competitors
    • Limited offerings beyond mobile application development

    < $25 / hr

    10 - 49

    Founded in 2016

    $5,000+

    Surat

    Verified

    Focus

    75% UX/UI Design

    75%75% UX/UI Design

    15%15% Web Design

    10%10% eCommerce

Decide with confidence

How to choose

Quick pointers comparing pricing, location and capabilities across leading alternatives.

Cost and engagement

Okay Jak Studio offers a lower minimum project size starting at $5,000, making services more accessible.

Purple Voice has very competitive hourly rates starting at $25, allowing for budget-friendly engagement.

Brimbela offers web design services with an hourly rate of $50 - $99, which is less than Friends of The Web.

Geography

Purple Voice operates from Thailand, allowing access to competitive pricing while working remotely with U.S. clients.

SCC INFOTECH is based in India and provides affordable mobile development outsourcing, accessible to U.S. agencies.

NESTOSH, LLC provides services from Pakistan, offering a different perspective on e-commerce solutions for U.S. businesses.

Capabilities and tech

NESTOSH specializes in e-commerce platforms such as Salesforce Commerce Cloud, which may cater to specific client needs.

SmartMage focuses on Magento solutions, bringing niche expertise to e-commerce projects.

Alian Software Inc. provides a range of services using various technologies that could fit diverse client requirements.

Guidance

Recommendations

Pick the right agency for your needs with these quick pointers.

  • Consider Okay Jak Studio, which offers lower project minimums and hourly rates, making it ideal for startups and smaller projects.
  • Friends of The Web or Greygoo are suitable choices for U.S.-based collaboration, ensuring aligned communication and project management.
  • NESTOSH, LLC is well-equipped for long-term collaborations, especially with their focus on stable e-commerce solutions.
  • SmartMage specializes in Magento eCommerce solutions, perfect for businesses needing tailored expertise in this niche.
  • Brimbela can deliver customized web design solutions leveraging their extensive experience in problem-solving and innovation.
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