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How AI picks products, and how to be one of them

Playbooks, platform guides and research for Shopify and WooCommerce stores on the AI shelf. Written from real answers of ChatGPT, Perplexity and Google AI Mode.

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Latest · Playbook9 min read25 October 2026

How to get your products recommended by ChatGPT

A practical playbook for online stores: what ChatGPT looks at when it recommends products, and the changes that make your products easier to pick.

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  • ChatGPT has no paid places in its shopping answers: it picks from the products and sources it can read and trust.
  • Clear product data, descriptions that say who a product is for, visible reviews and mentions on sites ChatGPT cites decide most picks.
  • Measure first: ask the questions your shoppers ask, see who is named instead of you, fix the gaps, and check again every week.
Playbooks

What to do, step by step

Playbook9 min read25 October 2026

How to get your products recommended by ChatGPT

A practical playbook for online stores: what ChatGPT looks at when it recommends products, and the changes that make your products easier to pick.

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Platforms

How each assistant and store platform works

Platforms8 min read25 October 2026

ChatGPT shopping for Shopify stores in 2026: what changed and what you control

Shopify now sends store catalogs to AI assistants and products show up in ChatGPT by default. What that means for a Shopify store, and what is still up to you.

Read →Platforms7 min read25 October 2026

Perplexity shopping for online stores: how products get picked and how to get in

How Perplexity builds shopping answers, what its merchant program offers, and how a Shopify or WooCommerce store can improve its chances.

Read →Platforms8 min read25 October 2026

WooCommerce and AI shopping: getting into ChatGPT, Perplexity and Google AI Mode

Shopify stores get a catalog feed to AI assistants out of the box. WooCommerce stores have to do more themselves. Here is what matters and what to set up.

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Guides

The basics, explained once and well

Guide6 min read25 October 2026

How AI assistants choose which products to recommend

How a shopping answer in ChatGPT, Perplexity or Google AI Mode is put together: the question, product data and feeds, the web sources, reviews and the reasons it gives. And what a store can change.

Read →Guide8 min read25 October 2026

The AI-readiness checklist for Shopify and WooCommerce stores

The 8 checks of the free 7BE scan: what each one looks at, why it matters, and how to fix it on Shopify and on WooCommerce.

Read →Guide5 min read25 October 2026

How to write product descriptions AI can recommend

Say who the product is for, give the specs shoppers compare, name the use cases and answer the common questions. With a before and after example.

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Research

What we see in real AI answers

Research7 min read25 October 2026

We asked AI assistants about five real online stores. Here is what decided the answers

Real answers from ChatGPT, Perplexity and Google AI Mode to shopper questions for five independent stores: who got named, who did not, and the patterns behind it.

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See what AI recommends to your shoppers

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