Thuma
When New York shoppers ask ChatGPT, Perplexity and Google AI Mode about furniture, none of the 30 answers names Thuma. #37 of 81 local furniture stores; AI names west elm in 6.
- ChatGPT0 of 10
- Perplexity0 of 10
- Google AI Mode0 of 10
Leader: west elm, 6 of 30
Asked on 30 October 2026Thuma
- 3.1 · 89 Google reviews
- 99 Wooster St Ste A, New York, NY 10012
- Furniture
- thuma.co
More Google reviews than 60% of the furniture stores in New York. Yet AI names 27 other furniture stores here, west elm first, with 565 reviews.
What AI answers instead
A shopper asks ChatGPT: “best furniture store in New York”. The answer names:
- Room & Board
- Jensen-Lewis Furniture
- CB2
- Furnish Green
Thuma is not in it, or in any of the other 29 answers.
The 10 questions we asked
Each asked in ChatGPT, Perplexity and Google AI Mode. A tick: at least one answer to it names Thuma or links its site.
- best furniture store in New York
- where to buy a sofa in New York
- modern furniture store in New York
- affordable furniture stores in New York with delivery
- locally made furniture in New York
- best place to buy a dining table in New York
- mid-century modern furniture shop in New York
- patio furniture store in New York
- furniture store in New York with fast delivery
- independent furniture shops in New York worth visiting
What AI finds on thuma.co
A free check of the store's home page, robots.txt and llms.txt, on 3 November 2026. These are the signals AI assistants read first.
thuma.co did not open for us on 3 November 2026. If AI assistants cannot open it either, they cannot read it.
Stores like it that AI names
Close in Google rating and reviews.
- Crate & Barrel2 of 30 · ★ 3.6 · 136 reviews
- Design Within Reach4 of 30 · ★ 3.9 · 86 reviews
- west elm6 of 30 · ★ 3.4 · 565 reviews
Nearby, in 10012
Other furniture stores with the same ZIP code.
- Design Within Reach4 of 30 AI answers
- Joybird1 of 30 AI answers
- Interior Define0 of 30 AI answers
- MacKenzie-Childs SoHo0 of 30 AI answers
Is Thuma yours?
The free scan asks the questions your shoppers ask, built from your own catalog, and shows who AI picks instead of you and what to fix. On a plan, 7BE does the work: product texts, feeds and reviews, checked every week.
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