Patagonia

When Portland shoppers ask ChatGPT, Perplexity and Google AI Mode about running shoes, none of the 30 answers names Patagonia. #17 of 58 local running stores; AI names Foot Traffic in 26.

AI answers that name it0 of 30
  • ChatGPT0 of 10
  • Perplexity0 of 10
  • Google AI Mode0 of 10

Leader: Foot Traffic, 26 of 30

Asked on 29 October 2026

Patagonia

  • 4.4 · 521 Google reviews
  • 1106 W Burnside St, Portland, OR 97209
  • Running
  • patagonia.com

More Google reviews than 77% of the running stores in Portland. Yet AI names 9 other running stores here, Foot Traffic first, with 243 reviews.

What AI answers instead

A shopper asks ChatGPT: “best running store in Portland”. The answer names:

  1. Foot Traffic
  2. Portland Running Company
  3. Fleet Feet

Patagonia is not in it, or in any of the other 29 answers.

The 10 questions we asked

Each asked in ChatGPT, Perplexity and Google AI Mode. A tick: at least one answer to it names Patagonia or links its site.

  1. best running store in Portland
  2. where to buy running shoes in Portland
  3. running shoe store in Portland with gait analysis
  4. trail running shoe store in Portland
  5. where to buy Hoka shoes in Portland
  6. local running shop in Portland with group runs
  7. best place to buy running gear in Portland
  8. running store in Portland with online ordering
  9. affordable running shoes in Portland, where should I buy them
  10. which local shop in Portland has the best running shoe selection

What AI finds on patagonia.com

A free check of the store's home page, robots.txt and llms.txt, on 3 November 2026. These are the signals AI assistants read first.

  • Store details in structured dataNo Organization or LocalBusiness data on the home page: AI has to guess who and where the store is.
  • Products in structured dataNo Product data on the home page: AI cannot see what the store sells or for how much.
  • Ratings in structured dataNo rating or review data: AI leans on other sites to judge the store.
  • Open to AI assistantsrobots.txt lets the AI crawlers in.
  • llms.txtNo llms.txt: no short summary written for AI assistants.
  • Secure site (HTTPS)Opens over HTTPS.

Stores like it that AI names

Close in Google rating and reviews.

Nearby, in 97209

Other running stores with the same ZIP code.

Is Patagonia yours?

The free scan asks the questions your shoppers ask, built from your own catalog, and shows who AI picks instead of you and what to fix. On a plan, 7BE does the work: product texts, feeds and reviews, checked every week.

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